BELLE™ Lifting Wire-Free Antibacterial Jelly Bra

FREE SHIPPING

On All Orders

FAST COURIER DELIVERY

5-8 Working Days

SECURE PAYMENT

Encrypted & protected checkout

WORLD LEADING BRAND

151,800+ Happy Customers

SEE BELLECURVE IN ACTION

Real women. Real comfort.

Real customer, real comfort

Everyday confidence

Unboxing the JellySoft

Styled 3 ways

Fit check

LOVED BY REAL WOMEN

Thousands of South African women, one perfect fit.

The most comfortable bra I've ever owned! Feels like nothing but supports everything.

Amanda V.

Johannesburg

Finally a bra that fits my curves perfectly. No digging, no slipping — just soft, all-day support.

Chantelle B.

Pretoria

So soft I forget I'm wearing it. The lift is gorgeous and it's completely invisible under everything.

Melissa du T.

Cape Town

Worth every rand. It makes me feel confident and cared for all day long — I've bought three more!

Kirsten van der M.

Durban

FREQUENTLY ASKED QUESTIONS

Yes! Our comfort bra runs true to size with a generous four-way stretch that hugs your curves without pinching. If you're between sizes, we recommend sizing up for the softest, most relaxed fit. Check our size guide for exact measurements.

Absolutely. Simply machine wash cold on a gentle cycle inside a laundry bag, then lay flat or hang to dry. Skip the tumble dryer and fabric softener to keep the elastic soft and supportive wash after wash.

It comes with soft, removable pads that give a smooth, natural shape and gentle lift. Prefer a lighter feel? Simply slip the pads out for an ultra-soft, barely-there look — the choice is completely yours.

Yes — enjoy free tracked shipping on every order right across South Africa, with no minimum spend. Most orders arrive within 3–5 working days, and you'll get a tracking link the moment your parcel is on its way.

Find Your BelleCurve Size

Our bras use easy S–4XL sizing. Use your usual band and cup measurement below to find your recommended BelleCurve size.

How to Measure

Your Band

Wearing a non-padded, non-underwired bra, measure firmly around your ribcage directly underneath your bust, keeping the tape level and snug but not tight.

Your Bust

Measure around the fullest part of your bust, keeping the tape level across your back, under your arms, without pulling it tight.

Bra Sizing Guide

Band / Cup