BelleCurve — Women’s Bras
The Most Loved Bras
Support looks good on you. Wired, wireless, lace and seamless — fitted on real bodies.
The Collection
Made to disappear under everything. Designed to be seen in nothing else.
From the everyday essential to the piece you save for yourself — every bra is cut to fit, flatter and stay beautifully invisible, from a 30A to a 42F.
26 pieces
BELLE™ Seamless Wireless Sports Vest
R 798.67 R 1,000.00
Filter
The BelleCurve Fit
Real women.
Real confidence.
Fitted, tested and photographed on real bodies — because support should never cost you the way you feel in it.
- Graded from 30A to 42F
- Invisible under everything
- 30-day size swaps
Size guide
Find your fit
Measure snugly, in your most comfortable bra. Your band comes from your underbust, your cup from the difference between your bust and underbust.
Band size
| Underbust | Band (SA / UK) |
|---|---|
| 63 – 67 cm | 30 |
| 68 – 72 cm | 32 |
| 73 – 77 cm | 34 |
| 78 – 82 cm | 36 |
| 83 – 87 cm | 38 |
| 88 – 92 cm | 40 |
Cup size
| Bust − underbust | Cup |
|---|---|
| 12 cm | A |
| 14 cm | B |
| 16 cm | C |
| 18 cm | D |
| 20 cm | DD / E |
| 22 cm | F |
Between two sizes? Go down a band and up a cup for a firmer, lifted fit. Wireless and seamless styles run true to size.
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Complimentary delivery
On orders over R 1 000, anywhere in SA.
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Easy size swaps
30 days to exchange for your fit.
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Discreet packaging
Wrapped beautifully, shipped privately.
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Secure checkout
Every payment protected.